{"id":2841,"date":"2015-04-01T15:00:25","date_gmt":"2015-04-01T15:00:25","guid":{"rendered":"https:\/\/keblog.demoapp.xyz\/?p=2841"},"modified":"2022-10-19T03:51:17","modified_gmt":"2022-10-19T03:51:17","slug":"diy-tips-for-online-reputation-management","status":"publish","type":"post","link":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management","title":{"rendered":"DIY Tips for Online Reputation Management"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-2847\" src=\"https:\/\/neo-blog.kalibrr.com\/blog\/wp-content\/uploads\/2022\/09\/diy-tips-for-online-reputation-management.png\" alt=\"diy-tips-for-online-reputation-management\" width=\"1326\" height=\"446\" srcset=\"https:\/\/neo-blog.kalibrr.com\/blog\/wp-content\/uploads\/2022\/09\/diy-tips-for-online-reputation-management.png 1326w, https:\/\/neo-blog.kalibrr.com\/blog\/wp-content\/uploads\/2022\/09\/diy-tips-for-online-reputation-management-300x101.png 300w, https:\/\/neo-blog.kalibrr.com\/blog\/wp-content\/uploads\/2022\/09\/diy-tips-for-online-reputation-management-1024x344.png 1024w, https:\/\/neo-blog.kalibrr.com\/blog\/wp-content\/uploads\/2022\/09\/diy-tips-for-online-reputation-management-768x258.png 768w\" sizes=\"(max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<p>Have you ever tried Googling yourself? If you haven\u2019t, try it now.<\/p>\n<p>Chances are, your Facebook, Twitter, or other social media accounts would turn up on the search results. Not surprising, given that Filipinos spend 53 hours a week on social networking sites. That\u2019s 11 hours more than the global average of 42 hours, <a href=\"http:\/\/www.gmanetwork.com\/news\/story\/367983\/scitech\/technology\/pinoys-lead-the-world-in-social-media-engagement-study\" target=\"_blank\" rel=\"noopener\">according to Wave7, a survey on more than one billion active internet users by Universal McCann<\/a>.<\/p>\n<p>Almost every Pinoy nowadays then has a digital presence. More proof: Makati (combined with Pasig) was hailed as the \u201cSelfie Capital of the World,\u201d while Cebu came up ninth, according to <a href=\"http:\/\/time.com\/selfies-cities-world-rankings\/\" target=\"_blank\" rel=\"noopener\">Time\u2019s study last year<\/a>.<\/p>\n<p>But more importantly, Wave7 found that professional social networking (LinkedIn, Biznik, etc.) showed the fastest growth globally last year. In the Philippines, it went up a significant 17 percent, from 2013\u2019s 41 percent to 58 percent in 2014.<\/p>\n<p>What does that mean? Simply put, both employers and applicants are increasingly turning to professional social networking for the hiring process. This means that prospective employers could be checking your <a href=\"blog\/how-to-write-a-resume-that-gets-you-the-job\">online CV<\/a> right now. Worse, they could be Googling you right this moment.<\/p>\n<p>The question is: would you be proud of the results they might find, or embarrassed by your public posts, tweets and selfies?<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_26 counter-hierarchy\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">TOPICS<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><label for=\"item\" aria-label=\"Table of Content\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/label><input type=\"checkbox\" id=\"item\"><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management\/#Online_Reputation_Management\" title=\"Online Reputation Management\">Online Reputation Management<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management\/#Decide_What_You_Want_Out_There\" title=\"Decide What You Want Out There\">Decide What You Want Out There<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management\/#Improve_your_LinkedIn_profile\" title=\"Improve your LinkedIn profile\">Improve your LinkedIn profile<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management\/#Get_active_on_Twitter\" title=\"Get active on Twitter\">Get active on Twitter<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management\/#Dial_up_the_Facebook_privacy_settings\" title=\"Dial up the Facebook privacy settings\">Dial up the Facebook privacy settings<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/id\/diy-tips-for-online-reputation-management\/#Pull_up_the_positive_push_down_the_negative\" title=\"Pull up the positive, push down the negative\">Pull up the positive, push down the negative<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Online_Reputation_Management\"><\/span><strong>Online Reputation Management<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"http:\/\/www.techopedia.com\/definition\/29591\/online-reputation-management-orm\" target=\"_blank\" rel=\"noopener\">According to Techopedia<\/a>, online reputation management (ORM) is \u201cthe practice of crafting strategies that shape or influence the public perception of an organization, individual or other entity on the Internet.\u201d<\/p>\n<p>Note that ORM is not only for companies, but for your personal branding as well. \u201cThe stuff people care most about is what they find when they Google you,\u201d says Michael Fertik, CEO and founder of online reputation management firm Reputation.com, in the Time article <a href=\"http:\/\/time.com\/3034347\/how-to-manage-your-online-reputation\/\" target=\"_blank\" rel=\"noopener\">\u201cHow to Manage Your Online Reputation.\u201d<\/a><\/p>\n<p>This is why it\u2019s important that you know how you look online. Thankfully, you can follow these tips from the above\u00a0Time article to ensure that your online presence shows you in the best light professionally.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Decide_What_You_Want_Out_There\"><\/span><strong>Decide What You Want Out There<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You don\u2019t need to be unsearchable on the internet. \u201cIt&#8217;s weird for people in this day and age not to have an online profile,\u201d Fertik says. Instead of being invisible online, you can do the following:<\/p>\n<p>1. Check if your online profile includes content that can give potential employers the wrong impression, such as drunken photos, TMI tweets, and even emo Facebook posts.<\/p>\n<p>2. Delete or hide these undesirable pieces of content. Realize, however, that cleaning up can be time- and energy-consuming. Focus instead on strengthening your existing profiles to keep the bad content away from your top Google results.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Improve_your_LinkedIn_profile\"><\/span><strong>Improve your LinkedIn profile<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>LinkedIn profiles usually appear in Google results, so make sure yours is \u201ccurrent, accurate and grabby.\u201d LinkedIn trainer Viveka Von Rosen shares some tips to do this:<\/p>\n<p>1. Use the Headline field to grab attention. \u201cRather than going with the default (your title at your current company), take the opportunity to say what it is that you do. Something like, \u2018graphic artist working with startups in the Sudan,\u2019\u201d Von Rosen advises.<\/p>\n<p>2. Use keywords related to your field when describing yourself in the Summary and Experience sections. Doing so can help your profile appear on Google if someone is searching for particular skills.<\/p>\n<p>3. Make sure your profile is visible on the web. Go to Settings, select Edit Your Public Profile and check Make my public profile visible to everyone. This can help you control the information displayed on your public profile and avoid identity theft.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Get_active_on_Twitter\"><\/span><strong>Get active on Twitter<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Like LinkedIn, Twitter profiles appear in Google search because of the site\u2019s high traffic and daily volume of user posts. In fact, you can even <a href=\"\/blog\/easy-ways-to-job-hunt-on-twitter\">use Twitter for job hunting<\/a>, so maximize your account by doing the following:<\/p>\n<p>1. Choose a Twitter username that is close to your real name, Reputation.com\u2019s Fertik suggests. Doing so will let your Twitter appear along with your LinkedIn profile when someone searches for you.<\/p>\n<p>2. Regularly post content relevant to your field to help build up your online profile for prospective employers.<\/p>\n<p>3. If your Twitter is very personal however, limit the access only to your followers.<\/p>\n<p>4. If you don\u2019t want your account to appear on Google at all, go to Settings &gt; Security and Privacy and select Protect my Tweets.<\/p>\n<p>Needless to say, be very careful about what you tweet. You don\u2019t want to end up like Justine Sacco, former Chief of PR of IAC, who was fired after her controversial tweet went viral in December 2013.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Dial_up_the_Facebook_privacy_settings\"><\/span><strong>Dial up the Facebook privacy settings<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>LinkedIn\u2019s von Rosen says, \u201cRecruiters use Twitter to post jobs, LinkedIn to source candidates, and Facebook to eliminate candidates.\u201d This could be problematic, however, for employers might misjudge an applicant based on his or her Facebook profile alone. A North Carolina State University study found that there\u2019s usually little correlation between a person\u2019s real-life personality and their Facebook self.<\/p>\n<p>To address these concerns, adjust your Facebook accordingly:<\/p>\n<p>1. If needed, hide your Facebook profile from search engine results. To do this, go to Settings &gt; Privacy and select No to \u201cDo you want other search engines to link to your timeline?\u201d<\/p>\n<p>2. However, even if you have hidden your Facebook from Google, you can still get searched on FB itself. As a workaround, set your posts to \u201cFriends Only.\u201d This way, only your About info (city, work, school) is publicly available.<\/p>\n<p>3. If a prospective employer could be part of your network, filter your posts. Go to Settings &gt; Timeline &gt; Tagging and check the option to view how your timeline appears to the public.<\/p>\n<p>4. If you have posts you don\u2019t want potential employers to see, change their visibility by selecting the photo or status, clicking Edit, then changing \u201cPublic\u201d to \u201cFriends\u201d or \u201cOnly Me\u201d.<\/p>\n<p>Just like on Twitter, be very conscious of what you post on Facebook. Early this year, a <a href=\"http:\/\/www.philstar.com\/headlines\/2015\/01\/12\/1412123\/filipino-nurse-sacked-anti-singapore-comments\" target=\"_blank\" rel=\"noopener\">Filipino nurse working in a Singapore hospital was fired for his racist Facebook post<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pull_up_the_positive_push_down_the_negative\"><\/span><strong>Pull up the positive, push down the negative<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Despite your best efforts to control your social media accounts, it is still possible that there\u2019s undesirable web content out there about you \u2013 an unflattering photo from an ex, a malicious post from a former boss. In extreme cases, local celebrities like Paolo Bediones, actress Melissa Mendez, and even civilians like the \u201cAmalayer\u201d girl have found themselves dealing with negative online content that are very difficult to get rid of.<\/p>\n<p>Worry not. Though it may take a bit of work, here are some ways to handle this issue:<\/p>\n<p>1. If you find such pictures or information about you on a website, contact the site owner to remove or update it.<\/p>\n<p>2. If they won\u2019t, try online reputation management services like Reputation.com. These companies push the offending content out of the first page of search results by publishing positive content about you such as reputable articles, blog posts, and others.<\/p>\n<p>The internet is here to stay, so let us optimize the benefits we can reap from it, both in our personal and professional lives. But more importantly, keep in mind that once we share a part of ourselves online, others can use or misuse it for whatever reason, so be very conscious and careful.<\/p>\n<p>For more information on how digital sharing affects us, watch the TED talk <a href=\"http:\/\/www.ted.com\/talks\/juan_enriquez_how_to_think_about_digital_tattoos?language=en\" target=\"_blank\" rel=\"noopener\">\u201cYour online life, permanent as tattoo\u201d<\/a> from Harvard Business School Life Sciences Project\u2019s founding director, Juan Enriquez.<\/p>\n<p><em>Image source: Sharenator<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever tried Googling yourself? If you haven\u2019t, try it now. Chances are, your Facebook, Twitter, or other social media accounts would turn up on the search results. Not surprising, given that Filipinos spend 53 hours a week on social networking sites. That\u2019s 11 hours more than the global average of 42 hours, according [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[18],"tags":[],"_links":{"self":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/posts\/2841"}],"collection":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/comments?post=2841"}],"version-history":[{"count":0,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/posts\/2841\/revisions"}],"wp:attachment":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/media?parent=2841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/categories?post=2841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/id\/wp-json\/wp\/v2\/tags?post=2841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}