{"id":8521,"date":"2016-07-08T09:35:28","date_gmt":"2016-07-08T09:35:28","guid":{"rendered":"https:\/\/keblog.demoapp.xyz\/?p=8521"},"modified":"2022-10-19T03:46:00","modified_gmt":"2022-10-19T03:46:00","slug":"how-to-use-facebook-to-turn-your-recruitment-digital","status":"publish","type":"post","link":"https:\/\/neo-blog.kalibrr.com\/blog\/how-to-use-facebook-to-turn-your-recruitment-digital","title":{"rendered":"How To Use Facebook To Turn Your Recruitment Digital"},"content":{"rendered":"<p>Facebook, the world&#8217;s most popular website in the entire world has drastically evolved from just updating status, sharing photos, or messaging friends to actually\u00a0<strong><a href=\"https:\/\/www.kalibrr.com\/employers\" target=\"_blank\" rel=\"noopener\">finding your next best hire<\/a><\/strong>.<\/p>\n<p>In the Philippines alone, there are almost\u00a0<strong><a href=\"http:\/\/www.statista.com\/statistics\/490455\/number-of-philippines-facebook-users\/\" rel=\"nofollow noopener\" target=\"_blank\">42 million Filipinos<\/a><\/strong> on Facebook. And while hiring managers and HR teams discuss developing their company&#8217;s brand awareness online, these same companies have also\u00a0taken advantage of recruitment opportunities that the social networking site provides.<\/p>\n<p>Alison Edgar, managing director of Sales Coaching Solutions, posted a status update asking \u201cIs it you I&#8217;m looking for?\u201d and detailing the job description at her company. The advert was shared by her network and she received several applications. \u201cWe hired Natasha, who has now been with us for six weeks and is amazing,\u201d she says. \u201cShe graduated last year, and has landed two new clients in six weeks, which is more than we ever expected.\u201d<\/p>\n<p>For the present generation, who spend a lot more time on the internet than on the TV, brands needed to change their approach. If you want to gain more gain more leads and applicant traffic for you job openings, using\u00a0<strong><a href=\"https:\/\/www.facebook.com\/business\" rel=\"nofollow noopener\" target=\"_blank\">Facebook<\/a>\u00a0<\/strong>will be your\u00a0best alternative.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_26 counter-hierarchy\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">TOPICS<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><label for=\"item\" aria-label=\"Table of Content\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/label><input type=\"checkbox\" id=\"item\"><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/how-to-use-facebook-to-turn-your-recruitment-digital\/#Facebook_Fan_Page\" title=\"Facebook Fan Page\">Facebook Fan Page<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/how-to-use-facebook-to-turn-your-recruitment-digital\/#Facebook_Groups\" title=\"Facebook Groups\">Facebook Groups<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/neo-blog.kalibrr.com\/blog\/how-to-use-facebook-to-turn-your-recruitment-digital\/#Facebook_Ads\" title=\"Facebook Ads\">Facebook Ads<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Facebook_Fan_Page\"><\/span>Facebook Fan Page<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It&#8217;s essential for every business to make their brand known, and what better channel to do that but on Facebook. It is not only the big brands that make full use of this social media power, small to medium enterprises have also stepped up.<\/p>\n<p>Having a fan page for your company is one great advantage to get your brand out there\u2014post information on product updates, easy interaction and feedback with clients, and even post job openings if you&#8217;re hiring.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Facebook_Groups\"><\/span>Facebook Groups<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Facebook groups can be a useful place to find like-minded people or target local workers. Darren Hart, head of digital at T&amp;S Creative Communications said they&#8217;ve done some serious scale recruitment using Facebook because they can target people by current job role, age group, education and location.<\/p>\n<p>Join the millions of groups already established or perhaps create and develop your own community so you can target a particular niche. Post links and content that is both useful and relevant to that particular group.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Facebook_Ads\"><\/span>Facebook Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Getting your company out there isn&#8217;t just limited with a fan page or a group, Facebook also gives you a chance to advertise campaigns through Facebook Ads. With Facebook ads, companies can target content and conversations for very specific job seekers to see.<\/p>\n<p>Build your ads, select your budget requirements, and target people to whom these ads will be visible to. If you&#8217;re looking to hire for IT developers, you can target recent IT graduates and professionals.<\/p>\n<p>They will most likely see your ad if they were targeted even if they&#8217;ve never heard or liked your company before. You can also target ads based on demographics, gender, interests, etc. The possibilities are endless. It is no doubt that Facebook has really changed the way people go about recruiting, or plainly business in general. With so many people with varied interests available on a single platform, there is really something for everyone.<\/p>\n<p><strong><em><a href=\"https:\/\/www.kalibrr.com\/employers\" target=\"_blank\" rel=\"noopener\">Sign up on Kalibrr<\/a>\u00a0and start hiring better today! You can also follow us on\u00a0<a href=\"https:\/\/www.facebook.com\/kalibrrforbusiness\/?fref=ts\" rel=\"nofollow noopener\" target=\"_blank\">Facebook<\/a>\u00a0for more business and recruiter advice.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook, the world&#8217;s most popular website in the entire world has drastically evolved from just updating status, sharing photos, or messaging friends to actually\u00a0finding your next best hire. In the Philippines alone, there are almost\u00a042 million Filipinos on Facebook. And while hiring managers and HR teams discuss developing their company&#8217;s brand awareness online, these same [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":8528,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[16],"tags":[],"_links":{"self":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/posts\/8521"}],"collection":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/comments?post=8521"}],"version-history":[{"count":0,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/posts\/8521\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/media\/8528"}],"wp:attachment":[{"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/media?parent=8521"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/categories?post=8521"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neo-blog.kalibrr.com\/blog\/wp-json\/wp\/v2\/tags?post=8521"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}